How to Build an Unbreakable SaaS Business Scaling Beyond $10k in MRR with Matt Verlaque #227

Matt Verlaque serves as the COO at SaaS Academy, a premier training hub for B2B SaaS entrepreneurs, where they specialize in playbooks, templates, and lessons tailored for the SaaS world. The academy provides both business solutions as well as personal growth coaching. Matt also leads the Growth Accelerator program, helping early founders scale beyond $10k in MRR. Beyond his professional role, Matt is a dedicated family man, an upcoming author set to release his first book in 2024. He is also the co-founder and CEO of UpLaunch, a triathlete, and a former firefighter. In this episode we cover:00:00 - Intro01:28 - Matt's Background and Work with Dan Martell06:14 - Founders' Most Common Scaling Challenges08:30 - Channels and Strategies for Recurring Revenue10:35 - How to Price Properly13:32 - Key SaaS Success Metrics for Rigorous Tracking17:26 - Traits and Mission on Leadership Insights20:09 - Getting the Message Out as a Founder or CEO22:26 - The Balance of Effective Leading as Boss and a Friend25:41 - Leadership Strategies for Addressing Performance Gaps29:06 - Matt's Favorite Activity To Get Into a Flow State31:07 - Matt's Piece Of Advice For His Younger Self31:58 - Matt's Biggest Challenges at SaaS Academy35:28 - Instrumental Resources For Matt's Success37:43 - What Does Success Mean for Matt Today42:07 - Get In Touch With Matt Get In Touch With Matt: SaaS Academy Website Matt's Website Mentions: Dan Martell Johnny Page Books: Scaling People by Claire Hughes Johnson The Goal by Eliyahu M. Goldratt Extreme Revenue Growth by Victor Cheng Tag Us & Follow: Facebook LinkedIn Instagram More About Akeel: Twitter LinkedIn More SaaS Podcast Episodes SaaS Consultants How To Value Your SaaS Company