How Julia Gruber Transformed Her Podcast Into a Sales Asset

I spend a lot of time discussing the impact of doing the strategic work for your podcast—a LOT. Today, though, I am so excited to share my conversation with Julia Gruber, host of Darmglück. Together, we dive deep into Julia"s experience, where her podcast focusing on intestinal health has not only reached 227 episodes but has also surpassed the half-million download mark! Julia shares her wisdom on the serenity of planning podcast episodes with the help of a mastermind group and the transformative power of strategic selling within her episodes. We"ll discuss the common hurdles podcasters face, such as lack of visibility, burnout, and pressure to consistently produce fresh and engaging content. You"ll hear firsthand how Julia"s participation in the Profitable Podcaster Mastermind led to noticeable shifts in her podcast, directly tying product sales to her podcast releases. As we gear up to open the doors for a new round of the Mastermind, take this opportunity to hear about the program straight from Julia, who found this path to improvement through a glowing recommendation. Her story is about triumph and the importance of self-care and intentional planning in the podcasting sphere. 01:20 - A reminder that the discomfort you know isn’t always better than the discomfort of change 04:45 - Changes to the upcoming round of The Profitable Podcaster Mastermind 07:20 - Julia joins me and shares about her podcast and business 11:00 - Shifting to using your show as a sales asset 15:30 - Navigating podcast burnout  18:45 - The relief of being ahead and the calming effect it has 23:00 - Changes Julia made to her show after the Profitable Podcaster Mastermind Connect with Julia Gruber Julia’s podcast, Darmglück Arktis BioPharma Arktis BioPharma on Instagram Mentioned In How Julia Gruber Transformed Her Podcast Into a Sales Asset Podcasting for Profitability Roundtable How Business Owners Can Reduce Overwhelm and Manage Podcast Burnout How Effective Calls to Action Impact Podcast Profits Chat with Stacey about working with Uncommonly More Learn more about Podcast Production Services Learn more about Podcast Strategy Intensives Rate and Review the podcast Support the show