How he grew to $100M ARR—then exited for $460M. | Zuben Matthews, Founder of Brigit

14 Jul 2025 • 51 min • EN
51 min
00:00
51:10
No file found

Zuben turned his personal experience with crippling overdraft fees into Brigit, a fintech he sold for $460 million after hitting $100M ARR. This episode gives early-stage founders the unfiltered truth: how Zuben discovered massive market pain hidden in plain sight, validated the idea with real customers, built bulletproof unit economics early, and navigated brutal early-stage fundraising. It’s a real story about solving problems banks deliberately ignore—and getting rewarded big time.  You don’t want to miss this. Why You Should ListenHow Zuben turned a personal $1000 overdraft nightmare into a $460M exit.Why solving your customer’s deepest pain point is the only way to unlock real growth.How to validate product-market fit fast (and what most founders miss).The surprising reason Zuben says unit economics matter way earlier than you think. Keywords fintech, overdraft fees, product market fit, earned wage access, early stage startups, customer validation, fundraising, founder stories, lending, unit economics 00:00:00 Intro 00:08:47 Inside the Hidden Overdraft Market 00:16:34 Validating Your Idea the Right Way 00:27:37 How Brigit Cracked Customer Acquisition 00:33:38 Why Unit Economics Saved Us 00:37:08 Navigating a Crisis and Coming Out Stronger 00:45:14 Behind the Scenes of a $460 Million Acquisition 00:48:57 The Moment of True Product Market Fit 00:50:22 Advice Every Early-Stage Founder Needs Send me a message to let me know what you think!

From "A Product Market Fit Show | Startup Podcast for Founders"

Listen on your iPhone

Download our iOS app and listen to interviews anywhere. Enjoy all of the listener functions in one slick package. Why not give it a try?

App Store Logo
application screenshot

Popular categories