How "Grace and Grit" built Florida Fashionista empire.

Get Noticed! Send a text. Jennifer Johnson transformed her childhood thrift shopping experiences into True Fashionistas, a thriving consignment business that uniquely combines luxury and mid-market merchandise with furniture and home decor in a single location. After overcoming a business partner"s betrayal, she expanded to a 13,000 square foot store with 50 employees while building a personal brand as an author and coach. • Started with empty 1,800 square foot store that filled within two weeks • Business partner left after two months, opening competing store and poaching staff • Expanded to 3,600 square feet within a year, later adding furniture store • Built brand through community involvement and hurricane relief efforts • Conducts regular audits of business processes to eliminate customer friction points • Gradually transitioned to personal brand with podcast and book "Grace and Grit" • Learned $25,000 lesson about thoroughly vetting business partners • Maintains philosophy that setbacks happen "for you, not to you" • Created "personal board of directors" with professionals and mentors • Recommends "The Power of We" by Kyle McDowell for building company culture Share this episode with a fellow unnoticed entrepreneur who might benefit from Jennifer"s wisdom about resilience and community-building. Real Talk About Marketing An Acxiom podcast where we discuss marketing made better, bringing you real... Listen on: Apple Podcasts   SpotifyDescript is what I use to edit the show. All-in-one audio & video editing, as easy as a doc. Podcast To Book Transforms your podcast episodes into a captivating book with Human editors and AI Augmentation. Look Great with AI enhanced headshots Headshots you can actually use. 16 million headshots made for over 50,000 Fortune 500 executives Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you. Support the show Subscribe to my free newsletter https://www.theunnoticedentrepreneur.com/