How Do You Protect Privacy in an AI World with Luke Mulks and Punit Bhatia in the FIT4PRIVACY Podcast E134 S06

In today's AI-driven world, protecting privacy has become a critical concern for individuals and businesses alike. With the rapid advancement of technology, the need for digital trust has never been greater. This discussion delves into the historical context of data exploitation, the emergence of regulations like GDPR, and the evolving landscape of privacy-preserving tools.  Luke Mulks and Punit Bhatia explore these challenges. In Episode 134, Season 6 in the FIT4PRIVACY podcast, shedding light on how privacy-focused innovations can safeguard personal data while enabling technological progress. It highlights the importance of encryption, anonymization, and user consent, alongside practical strategies to enhance privacy without sacrificing convenience. The episode also examines Brave's suite of privacy-centric tools and sustainable revenue models, emphasizing the role of education and awareness in building a safer digital ecosystem.  KEY CONVERSION POINT  00:03:00 How would you describe this Digital Trust concept  00:07:54 How do you see the future of advertising in a privacy-focused world so that consumers can trust what they use?  00:14:00 How and what role does encryption play in safeguarding user data within ads?  00:17:22 What practical steps can listeners take to enhance their digital privacy without sacrificing convenience?  00:21:14 How does Brave help protect privacy? How is it different?  00:26:22 Is it commercially sustainable?  00:29:50 How can people protect Privacy    ABOUT GUEST  Luke Mulks is the VP of Business Operations at Brave Software (privacy-respecting browsers and makers of the Basic Attention Token) and the host of The Brave Technologist Podcast. At Brave, Luke works on creating new blockchain-based revenue verticals and bringing proofs of concept incorporating privacy and crypto to market to scale them into business operations. With over 20 years in digital media, advertising, publishing and startups, Luke Mulks specializes in transforming business with new tech. Joining the pioneers at Brave in 2016, Luke began applying his experience from working with Google, NFL, Warner Brothers, and Comcast to co-author the Basic Attention Token white paper, and to develop new Web3 business models. Luke continues growing the business of Web3 and educating people on these new technologies as host of The Brave Technologist podcast and live weekly BAT Community Call.    ABOUT HOST  Punit Bhatia is one of the leading privacy experts who works independently and has worked with professionals in over 30 countries. Punit works with business and privacy leaders to create an organization culture with high privacy awareness and compliance as a business priority. Selectively, Punit is open to mentor and coach professionals.  Punit is the author of books “Be Ready for GDPR'' which was rated as the best GDPR Book, “AI & Privacy – How to Find Balance”, “Intro To GDPR”, and “Be an Effective DPO”. Punit is a global speaker who has spoken at over 30 global events. Punit is the creator and host of the FIT4PRIVACY Podcast. This podcast has been featured amongst top GDPR and privacy podcasts.   As a person, Punit is an avid thinker and believes in thinking, believing, and acting in line with one’s value to have joy in life. He has developed the philosophy named ‘ABC for joy of life’ which passionately shares. Punit is based out of Belgium, the heart of Europe.  RESOURCES  Websites www.fit4privacy.com, www.punitbhatia.com,  , https://www.linkedin.com/in/pureproductions/ , https://brave.com/   Podcast https://www.fit4privacy.com/podcast  Blog https://www.fit4privacy.com/blog  YouTube http://youtube.com/fit4privacy