
How Brad Sugars Built a Global Coaching Empire from Scratch
In this powerful episode of the Super Entrepreneurs Podcast, host Shahid Durrani sits down with Brad Sugars, the legendary founder and chairman of ActionCOACH—the world’s largest business coaching franchise with offices in over 80 countries. With over 280,000 business owners coached and more than $2.5 billion in revenue influenced, Brad shares battle-tested wisdom on how to scale businesses, avoid common entrepreneurial traps, and use your business to fund real wealth. From his early days wholesaling pizzas to owning restaurants, real estate, luxury cars, and launching new businesses with his daughter, Brad breaks down the mindset, strategies, and systems that separate successful entrepreneurs from the rest. ✅ Stay Connected With Us: 👉 Facebook: https://www.facebook.com/officialshahiddurrani/ 👉 Instagram: https://www.instagram.com/officialshahiddurrani/ 👉 X: https://twitter.com/officialshahidd 👉 LinkedIn: https://www.linkedin.com/in/shahid-durrani/ 👉 Website: https://shahiddurrani.com/ Chapter Stamps: 00:56 Meet Brad Sugars: Business Coaching Legend 02:03 The Journey of Action Coach 02:50 Public Speaking Tips from Brad 04:41 Brad's Early Business Ventures 05:13 Lessons from Failure 07:02 Investing in People, Not Ideas 10:31 Parenting and Education Insights 12:35 Scaling Businesses: Common Mistakes 13:01 Investing in Younger Generations 13:21 Identifying and Scaling Business Opportunities 14:15 Strategic Business Models 14:47 The Importance of Scalability 15:29 Marketability and Opportunity Size 19:31 Real Estate Investment Strategies 20:07 Niche Focus in Real Estate 21:42 Balancing Business and Personal Investments 23:00 Creative Investment Approaches 24:16 Final Thoughts and Farewell Pullout Quotes: “You can lose the money, but you never lose the knowledge and the skills.” “Blame, excuses, and denial—those three will kill your success faster than anything.” “I invest in the people, not the idea. Ideas are a dime a dozen. Execution is rare.” “Scaling isn’t about the product—it’s about the model.” “My business makes the money. My investments pay for my life.” Social: Website: https://www.actioncoach.com/ LinkedIn: https://www.linkedin.com/in/bradsugars/ Instagram: https://www.instagram.com/bradleysugars Facebook: https://www.facebook.com/BradleySugars/ Disclaimer: Please be aware that the opinions and perspectives conveyed in this podcast are solely those of our guests and do not necessarily represent the views, ideologies, or principles of Super Entrepreneurs Podcast, its associated entities, or any organizations they represent or are affiliated with. We provide a platform for discussion and exploration, and the content of each episode is understood to be independent expressions from our guests, rather than a reflection of the beliefs held by the podcast or its hosts. Affiliate Disclaimer: If you buy through one of the links provided, I may receive a commission (without any additional charge to you). SHAHID’S LINKS: https://zez.am/officialshahiddurrani
From "Super Entrepreneurs Podcast"
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