How a 4-Person Team Runs a 7-Figure Business with AI | Emil & Cassy Aite

In this episode, Aydin chats with brothers Emil and Cassy—founders behind Hoppier (snack stipends for teams) and Postbeam (an AI-native LinkedIn content engine). They show how transcripts, voice interfaces, and AI browsers can 10× content output and product velocity for small teams. Demos include: turning transcripts into LinkedIn posts, Postbeam’s “Marv” voice interview, Vercel v0 mockups, and Perplexity’s Comet browser agent. The theme: tiny teams, mighty outcomes—when AI is baked into every workflow. Timeline & Timestamps 01:08 – Hoppier origin: ~1,200 customers, profitable, still founder-run. 03:57 – Why transcripts are gold for creating unlimited content. 05:06 – Demo: pulling a podcast transcript into Claude → strong LinkedIn post hooks. 08:55 – Volume matters: consistency wins; learning from creators like Pablo. 11:15 – Remix vs. original insights: two formulas for content that works. 14:38 – From process to product: Postbeam lands early paying customers. 16:26 – Inside Postbeam: sources, remixing, images, and multi-team member voices. 18:33 – Demo: Marv voice feature interviews you to capture authentic tone. 24:21 – Building with AI: using Vercel v0 for rapid UI mockups and team feedback. 29:16 – Aydin’s day job plug: Fellow.ai meeting assistant. 31:36 – Replit vs. V0 vs. Lovable: pros, cons, and caution for prod-grade apps. 35:58 – Comet browser demo: finding Toyota RAV4s on Marketplace with AI. 42:42 – Tiny but mighty: Postbeam (2 founders + Gen Z cousin) and Hoppier (7-figure biz with 4 ppl). Tools & Technologies Mentioned Claude (Anthropic) — Generates LinkedIn posts from transcripts. ElevenLabs / YouTube Transcript Tools — For pulling transcripts. Postbeam — AI LinkedIn content engine. Marv (inside Postbeam) — Voice interview AI to capture tone. Vercel v0 — Natural language → React UI mockups. Replit / Lovable / Cursor — AI coding platforms, with tradeoffs. Perplexity’s Comet Browser — Agentic browser for automated browsing. Whisper Flow — Voice-first workflow automation. Fellow.ai — AI meeting assistant. Subscribe at⁠ thisnewway.com⁠ to get the step-by-step playbooks, tools, and workflows.