Great data equals great advertising with Gruia Pitigoi-Aron, The Trade Desk

Today we’re going to talk about the importance of great data in digital advertising, and how brands can maximize business impact by utilizing it correctly. To help me discuss this topic, I’d like to welcome Gruia Pitigoi-Aron, SVP Product at The Trade Desk. Resources PartnerHero: to waive set up fees, go to https://partnerhero.com/agile and mention “The Agile Brand” during onboarding! The Trade Desk website: https://www.thetradedesk.com/ Sign up for The Agile Brand newsletter here: https://www.gregkihlstrom.com Get the latest news and updates on LinkedIn here: https://www.linkedin.com/company/the-agile-brand/ For consulting on marketing technology, customer experience, and more visit GK5A: https://www.gk5a.com Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company