Most podcast guests believe that the visibility gained from their interviews will lead to paid opportunities. However, visibility and podcast guest appearances alone don"t drive revenue! In this episode, Shayna Davis explains how to treat guest appearances as business assets that attract real corporate contracts. You’ll learn how to shift your positioning, speak to decision-makers, and package your expertise for serious deals. Get ready to make your podcast guesting a profitable experience! MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/363 Chapters 00:00 Introduction to Leveraging Podcast Appearances 02:47 Understanding Corporate Opportunities 06:02 Positioning for Corporate Success 08:50 Monetizing Guest Appearances Takeaways Visibility does not always equal profitability. Most podcast guests do not treat their appearances as business assets. Corporations spend trillions on goods and services every year. You can leverage your current expertise for corporate contracts. Positioning is key to attracting corporate buyers. Demonstrate how you solve real business problems for corporations. Upgrade your guest bio to highlight business results. Create a corporate worthy authority page to attract sponsors. Your influence should be bankable, not just visible. These corporate deals are more achievable than you think. MORE FROM THIS EPISODE: HTTPS://PODMATCH.COM/EP/363 PodMatch has officially launched a podcast network for independent interview-based podcasts! To apply to be part of the network, please visit https://PodMatch.com/network and press the "Join Network" button in the top center of the screen. While you"re there, be sure to check out some of the incredible shows in the network!
From "Podcasting Made Simple"
Comments
Add comment Feedback