From Personal Trainer to Franchise CEO | Devan Gonzalez

In this podcast episode, Anthony Amunategui interviews Devin Gonzalez, the founder of a fitness franchise, discussing the challenges and processes involved in starting and running a franchise. They explore the importance of real estate negotiations, construction management, hiring the right team, and the transition from being a personal trainer to a CEO. The conversation emphasizes the need for a supportive franchise system that guides entrepreneurs through the complexities of starting a business, ultimately aiming for a successful and sustainable operation. Special Guest: Devan Gonzalez is the founder and CEO of Strive 11 Fitness, a rapidly growing fitness franchise built on grit, systems, and a passion for helping others transform. Starting as a personal trainer, Devan scaled his business into a multi-location brand by focusing on leadership, mindset, and operational excellence. He’s also the host of The Mindset Cafe podcast, where he shares real-world strategies on entrepreneurship, personal growth, and communication. Devan’s mission is to empower others to overcome limiting beliefs and build lives—and businesses—rooted in purpose and discipline. Chapters: 00:00: Introduction to Franchise Opportunities 02:57: The Entrepreneurial Journey and Overcoming Challenges 06:09: Real Estate Negotiations and Finding the Right Location 08:52: Construction Management and Avoiding Common Pitfalls 11:58: Hiring and Building a Successful Team 17:59: Transitioning from Personal Trainer to CEO 23:52: Conclusion and Call to Action DEVAN'S INFO: Website: https://www.devangonzalez.com/connect Instagram: https://www.instagram.com/devan.gonzalez/ LinkedIn: https://www.linkedin.com/in/devangonzalez/ Podcast: https://podcasts.apple.com/us/podcast/the-mindset-cafe/id1650827999 PODCAST INFO: Website: https://FutureFactory.live Spotify: https://open.spotify.com/show/0SsZRdrvWTUs1QY6Zu1sU6 Apple Podcasts: https://podcasts.apple.com/us/podcast/future-factory/id1659895549 Amazon Music: https://music.amazon.com/podcasts/207e04aa-11a1-4b28-964a-148608422a49/future-factory   FUTURE FACTORY SOCIAL: Instagram: https://www.instagram.com/futurefactorypodcast/ Twitter: https://twitter.com/FutureFactoryFF Facebook: https://www.facebook.com/futurefactorypodcast LinkedIn: https://www.linkedin.com/showcase/futurefactorypodcast TikTok: https://www.tiktok.com/@futurefactorypodcast?_t=8ZIxAf4Orra&_r=1 ANTHONY'S SOCIAL: Instagram:  https://www.instagram.com/anthonyamunategui/ Facebook: https://www.facebook.com/anthony.amunategui.3 Find great guests at PodMatch https://www.joinpodmatch.com/futurefactorypodcast