From Engineer to PR Pro: Mike Maynard on PR Success

Send us a text Stop losing customers because of a bad user experience. Try Mouseflow for free and get a free extended trial at Go.Mouseflow.com/try In this episode, Mike Maynard, owner of a leading PR marketing agency, shares his transformative journey from an engineer to a PR expert. From buying an agency to surviving the dot-com crash, Mike discusses the critical role of measurement, delegation, and execution in driving long-term success. He provides actionable advice for B2B marketers on how to set effective PR objectives, manage stress as a business leader, and focus on execution over ideas. 3 Key Takeaways for B2B Marketers:The Power of Execution: Ideas are easy, but Mike explains why execution is the real game-changer in both PR campaigns and overall business growth.Measurement & Objectives: Learn how to set clear objectives and measure success effectively in PR campaigns to align with business goals.Delegation & Stress Management: Mike shares the importance of delegating tasks to scale effectively and reduce stress as a business owner. Subscribe and leave a rating to stay updated with the latest startup founders in Europe. Reach your ideal target audience with B2BPodPros: https://www.b2bpodpros.com Connect with Eric on LinkedIn: https://www.linkedin.com/in/ericmelchor/ Previous guests include: Arvid Kahl of FeedbackPanda, Andrei Zinkevich of FullFunnel, Scott Van den Berg of Influencer Capital, Buster Franken of Fruitpunch AI, Valentin Radu of Omniconvert, Evelina Necula of Kinderpedia, Ionut Vlad of Tokinomo, Diana Florescu of MediaforGrowth, Irina Obushtarova of Recursive, Monika Paule of Caszyme, Yannick Veys of Hypefury, Laura Erdem of Dreamdata, and Pija Indriunaite of CityBee. Check out our four most downloaded episodes: From Uber and BCG to building a telehealth for pets startup with Michael Fisher From Starcraft Player to Maximizing Customer Lifetime Value with Valentin Radu Revolutionizing Parent-Teacher Communication with Kinder...