From Being the Only Face of the Brand to Having a Team of Rockstars

https://www.retainguide.com/ - Get Instant Access to The Membership Retention Roadmap: 5 Systems You Need to Keep More Members Ep 111 - Foster a Fans First Team Culture with Emily Cole of The Savannah Bananas: https://www.shanalynn.com/podcast/foster-a-fans-first-team-culture-with-emily-cole-of-the-savannah-bananas When you think of the Savannah Bananas, chances are you picture Jesse Cole in his bright yellow tux and top hat. But behind the scenes, the Bananas have been very intentional about making sure the brand isn’t tied to just one person.  In this episode, co-founder Emily Cole joins Shana to share how the team has expanded its cast of characters so that every fan can see themselves reflected — whether that’s in the athletes, the pep band, Princess Potassium, the Banana Nanas, or even the dad-bod cheer squad. What You’ll Learn in This Episode:Why the Savannah Bananas moved beyond one central voice.How diverse characters help fans of all ages feel included.What leaders can gain by letting their team take the spotlight. Don’t let your brand rest on one voice. Invite your team to step into the spotlight and see how connections grow. Additional Resources: Want expert help mapping out your member journey and setting up feedback loops that actually work? Apply for my high-level membership consulting program, Retain: https://joinretain.com Listen on the go? Subscribe to the podcast for more membership retention strategies: Apple, or Spotify Make sure to subscribe for more strategies on keeping members engaged and growing your recurring revenue! Learn how to work with Shana: https://www.shanalynn.com/ Learn more about Shana’s Community Training Program: https://www.shanalynn.com/cultivate Connect with Shana: https://www.instagram.com/shanaspeaks Watch on YouTube: https://www.youtube.com/@communitycultivated