From 0 to $15M ARR in 3 months | Mukund Jha, CEO of Emergent

Mukund Jha is CEO of Emergent, an agentic vibe-coding platform. They"ve raised $23M from Lightspeed, Y Combinator, Together Fund, and Prosus. He was previously the cofounder and CTO of Dunzo, a hugely popular ecommerce company in India. Mukund"s favorite books: The Hard Thing About Hard Things (Author: Ben Horowitz) (00:01) Intro (00:07) State of vibe-coding and where we are today (01:42) Emergent in plain English: what the product delivers (03:07) From prototype to traction: the first 90 days (06:03) What changed in the last 24 months (models + infra) (08:13) Early infra bets that enabled speed (12:07) Precision vs. control: editing and debugging without code (14:21) One-click to production: the unglamorous infra behind it (15:55) Points of failure across prompt → plan → code → test → deploy (17:53) Models division of labor: planning, codegen, tests, commits (20:05) What “reasoning” means and how they evaluate it (22:13) Context & memory strategy (beyond naive RAG) (24:22) Representing large codebases so agents don’t hallucinate structure (27:03) Orchestration walkthrough: adding SSO end-to-end (29:40) Agent coordination protocols (how agents talk) (31:05) Debugging long-running agents and trace observability (32:37) Company-building lessons from Dunzo to Emergent (36:10) Philosophy: offloading decisions to models (36:57) Rapid Fire Round -------- Where to find Mukund Jha:  LinkedIn: https://www.linkedin.com/in/mukund-jha-a1596413/ -------- Where to find Prateek Joshi:  Newsletter: https://prateekjoshi.substack.com  Website: https://prateekj.com  LinkedIn: https://www.linkedin.com/in/prateek-joshi-infinite X: https://x.com/prateekvjoshi