Forging Good Trouble in Seniors Housing and Care

Innovation and disruption have not been typical keywords used to describe the seniors housing and care industry. This perception is rapidly changing thanks in large part to today’s guest, Bob Kramer, a self-described serial social entrepreneur and founder and president of Nexus Insights, an advisory firm that helps clients redefine aging and rethink aging services. His many decades in the field, coupled with his penchant for thinking outside the box has earned Kramer a reputation as an iconoclast and agitator in the field. His conversation with Susan Ryan in this episode tracks with this moniker and spans his experience as a Maryland state legislator, the establishment of the National Investment Center for Seniors Housing and Care in 1991, as well as his call for a shift from “sick care” to “well care” in the field. What’s more, Kramer discusses the strategic importance of influencing people to drive lasting change, drawing from his experience in politics. In addition, he asserts that there is now a profound opportunity for disruptive change in long-term services and supports.