Episode 95: Leveraging AI and Authenticity in Marketing with Emilie Davis

In this episode of the Throttle Up Leadership Podcast, Dr. John Dentico interviews Emilie Davis, founder and CEO of Magic Mirror Marketing. Emilie shares her insights into blending traditional marketing strategies with the power of AI to create authentic, human-centered marketing. She discusses her background, the influences in her life, and the mission of her company which focuses on empowering purpose-driven entrepreneurs. The conversation delves into common mistakes entrepreneurs make in branding, the impact of AI on marketing, and the importance of remaining authentic. Emilie also emphasizes the human connection in marketing and how AI can be used to reflect and amplify individual uniqueness rather than overshadow it. 00:00 Welcome and Introduction 01:45 Meet Emilie Davis: Background and Influences 04:23 Magic Mirror Marketing: Mission and Vision 07:50 Common Branding Mistakes Entrepreneurs Make 14:18 The Role of AI in Modern Marketing 23:38 Ethics and the Future of AI 31:28 Final Thoughts and Reflections If you enjoy our podcasts please like, share and subscribe we genuinely appreciate your support.