Episode #469 - Grow A Mighty Business Rooted In Purpose And Impact - with Catherine Frankpitt

Hello, I’m Granger Forson – you can find me at www.bizsmart-gloucestershire.co.uk or look me up on LinkedIn. In today’s episode, we shine a spotlight on the entrepreneurial journey of the remarkable Catherine Frankpitt, founder and Managing Director of Strike Communications.   Catherine has built a “small but mighty” PR agency dedicated to “comms for good.” What does that mean? It’s her creative way of describing how she elevates charities and not-for-profits by telling their stories authentically and powerfully, ensuring that important causes reach the right audiences.   From navigating the pandemic just weeks after launching, to bringing together a team that mirrors her passion for positive social impact, Catherine’s journey is a testament to strategic thinking and perseverance. She explains how being lean allows her agency to remain agile while delivering results that truly matter, especially in the charitable sector.   We also touch on the art of leadership in a growing team. Catherine candidly shares her lessons learned in people management and how striking the right balance between flexibility and accountability is crucial for success.   This conversation will leave you feeling inspired by Catherine’s drive to make the world a better place through strategic storytelling. I’m certain you’ll pick up a few gems on how to build a purposeful business while staying true to your core values.   To ensure you don’t miss any inspirational future episodes do subscribe to ScaleUp Radio wherever you like to listen to your podcasts.   So, let’s now dive into the inspiring journey of small but mighty, comms for good and creative problem-solving with Catherine.   Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.   If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin   You can get in touch with Granger here: grangerf@biz-smart.co.uk   Book a call with Granger - 30 minutes value add conversation for Business owners with Staff. https://api.goexela.com/widget/bookings/catchupgrangerugx7zl   Kevin's Latest Book Is Available!   Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/   Catherine can be found here: https://www.strikecommunications.co.uk/   Resources: Inside The Nudge Unit by David Halpern - https://uk.bookshop.org/p/books/inside-the-nudge-unit-how-small-changes-can-make-a-big-difference-david-halpern/4236590?ean=9780753556559 Thinking Fast & Slow by Daniel Kahneman - https://uk.bookshop.org/p/books/thinking-fast-and-slow-daniel-kahneman/407361?ean=9780141033570 Media Storm podcast - https://mediastormpodcast.com/ Desert Island Discs podcast - https://www.bbc.co.uk/programmes/b006qnmr