Episode #438 - Thinking Big For Growth; Going From The Street To A Full Content Agency - with Inge Hunter from Clue Content

In this episode of ScaleUp Radio, Kevin Brent is joined by Inge Hunter, founder of Clue Content, a fast-growing content marketing agency blending video production, social media management, and data analytics. Inge shares the innovative ways Clue Content is helping scale-ups harness the power of organic social media through a data-driven, cost-effective approach. From her entrepreneurial roots to her vision of democratising social media marketing, Inge offers insight into both her business philosophy and her impressive growth strategies. Key Takeaways: Unique Business Model: Clue Content offers a comprehensive content marketing package, combining a team of specialists with a proprietary data analytics tool that predicts content performance on social media. Funding and Team Culture: The company has successfully leveraged equity funding to drive rapid growth and technological innovation while creating a supportive, flexible work culture with a 4-day work week and ownership opportunities for employees. Entrepreneurial Vision: Inge’s journey includes an inspiring commitment to making organic social media a more predictable driver of growth for businesses, with a vision to invest in female entrepreneurs from disadvantaged backgrounds. Make sure you don’t miss any future episodes by subscribing to ScaleUp Radio wherever you like to listen to your podcasts. For now, continue listening for the full story from Inge.   Scaling up your business isn't easy, and can be a little daunting. Let ScaleUp Radio make it a little easier for you. With guests who have been where you are now, and can offer their thoughts and advice on several aspects of business. ScaleUp Radio is the business podcast you've been waiting for.   If you would like to be a guest on ScaleUp Radio, please click here: https://bizsmarts.co.uk/scaleupradio/kevin   You can get in touch with Kevin here: kevin@biz-smart.co.uk grangerf@biz-smart.co.uk   Kevin's Latest Book Is Available! Drawing on BizSmart’s own research and experiences of working with hundreds of owner-managers, Kevin Brent explores the key reasons why most organisations do not scale and how the challenges change as they reach different milestones on the ScaleUp Journey. He then details a practical step by step guide to successfully navigate between the milestones in the form of ESUS - a proven system for entrepreneurs to scale up. More on the Book HERE - https://www.esusgroup.co.uk/   Inge can be found here: https://www.linkedin.com/in/ingehunter/ https://www.instagram.com/clue.content/ https://cluecontent.com/   Resources: Masterclass app - https://www.masterclass.com/ HMRC app - https://www.gov.uk/guidance/download-the-hmrc-app