Episode 36: Building Community with Michael Evans

In this week"s special episode, Anne and Ali sit down with Michael Evans, the creator of Ream- a subscription based platform made for authors by authors. Michael talks about his path to creating Ream, including the struggles he had along the way, that lead him to developing a space for authors to create community and cultivate superfans. They talk about performance marketing vs brand marketing, and the importance of building a community with your readers, rather than just selling to them. They also talk about changing your mindset to nurture the the community you have, build trust, and create an engagement loop, as well as maintaining a sustainable business and online presence. To learn more about Michael and his story, check out his website. You can learn more about Ream and find valuable author resources here, or start a Ream subscription account here. And don"t forget to check out the Subscriptions for Authors Facebook page. For coaching, community, and social media support, check out our Patreon! Want free TikTok tips, tricks, and trending sounds? Sign up for our newsletter! Find us on our website at https://www.sustainablesocials.com/