Episode 338: Dr. Marc Isseks

Captivate Your Classroom with Dr. Marc Isseks In this episode of My EdTech Life, I sit down with Dr. Marc Isseks, author of Captivate, to explore how educators can break free from “cognitive entrenchment” and rediscover what it means to truly engage learners. Marc brings over 30 years of classroom, curriculum, and leadership experience, and his insights will challenge the way you think about teaching, technology, and student voice. We dig into why success can sometimes stop us from growing, how teachers can overcome rigidity and the dreaded phrase “this is the way we’ve always done it,” and why technology should be treated as a microphone, not an encyclopedia. Marc shares stories that will resonate with every educator—from rethinking assessment to giving students choice and voice in their learning. Whether you’re a classroom teacher, administrator, or EdTech leader, this conversation will spark reflection and give you fresh ideas to amplify student engagement and your own growth as an educator. Timestamps 00:00 – Welcome to My EdTech Life + Sponsor shoutout 01:00 – Introducing Dr. Marc Isseks and his 31 years in education 04:00 – The story behind Captivate and why he wrote it 08:00 – Breaking cognitive entrenchment in schools 12:00 – Test #3 story: why success can stall innovation 16:00 – Technology shifts: from Tic-Tac-Toe to TikTok 21:00 – Engagement vs. learning: choosing the right apps 25:00 – Tech as a microphone, not an encyclopedia 30:00 – Process over product: lessons from Pixar 35:00 – The three new R’s: remixing, recording, researching 40:00 – Reframing screen time, dopamine, and classrooms 44:00 – Marc’s biggest takeaways for educators 47:00 – Rapid-fire closing questions 48:30 – How to connect with Marc + final thoughts  Big thanks to our amazing sponsors for supporting this mission: Book Creator – where student stories come to life Eduaide.ai – empowering teachers with smarter tools Yellowdig – building communities that thrive Stay inspired. Stay innovative. Stay Techie! Authentic engagement, inclusion, and learning across the curriculum for ALL your students. Teachers love Book Creator. Yellowdig is transforming higher education by building online communities that drive engagement and collaboration. My EdTech Life is proud to partner with Yellowdig to amplify its mission. See how Yellowdig can revolutionize your campus—visit Yellowdig.co today! Support the show