
EPISODE 233- How to Train Your Data: VP, Head of Ericsson's Financial Services Pavan Bachwal on Fast & Efficient Product Launches
Pavan Bachwal is a seasoned fintech leader with over 20 years of global experience in executive management, marketing, and GTM strategy. As vice president and head of financial services at Ericsson, he combines deep technical know-how with strategic marketing to drive innovation, partnerships, and customer value across markets. On The Menu: 1. Leveraging Transaction Data for Competitive Advantage - API usage and feature optimization. 2. Adapting African Mobile Money Success for Europe - Regulatory and market differences. 3. Parental Control Innovation for European Markets - Family-focused financial services features. 4. Four Pillars of Robust Go-to-Market Strategy - Technology, people, organization, licensing. 5. Evolutionary vs Revolutionary Geographic Expansion - Stepwise growth over hockey stick dreams. 6. Future of FinTech Marketing Trends - AI, digital assets, and real-time transactions. 7. Compliance Requirements for European Deployment - GDPR, SAPA, SWIFT integrations. Click here for a free trial: https://bit.ly/495qC9U Follow us on social media to hear from us more - Facebook- https://bit.ly/3ZYLiew Instagram- https://bit.ly/3Usdrtf Linkedin- https://bit.ly/43pdmdU Twitter- https://bit.ly/43qPvKX Pinterest- https://bit.ly/3KOOa9u Happy creating! #PavanBachwal #Ericsson #Outgrow #ProductLaunches #Data #MarketerOfTheMonth #Podcastoftheday #Marketingpodcast
From "Marketer of the Month"
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