Episode #223: Jon Wuebben - Building Your Personal Brand With A Book

In this episode of The Stress-Free Dentist, Dr. Eric Block welcomes content marketing expert and book consultant John Webben. John shares his incredible journey from the corporate world to becoming a thought leader in content marketing and book publishing. As the founder of Captain of Books, John has helped countless professionals—dentists included—turn their knowledge and experiences into impactful books. Tune in as Dr. Block and John discuss the power of writing, personal branding, and how publishing a book can open doors to speaking engagements, consulting opportunities, and career transformation. They also dive into overcoming self-doubt, the role of ghostwriting, and why AI-generated content can’t replace human storytelling. If you’ve ever thought about writing a book but didn’t know where to start, this episode is for you!