Episode 171: "How to get Strategy & Sustainability Right" with Martina Huemann

In this episode, we sit down with Martina Huemann, Professor of Project Leadership and Society at UCL and WU Vienna. With over 20 years of experience, Martina is a leading voice in empowering project leaders and advancing impactful scholarship. Martina connects academic insights with practical strategies, inspiring global leaders and organizations to achieve sustainable project success. Martina delves into the critical role of sustainability in project management. We'll explore how to translate corporate sustainability strategies into impactful projects, the key to selecting the right projects for a sustainable future, and the vital role of the PMO in supporting sustainable project delivery. Martina will also share valuable insights on avoiding common pitfalls in strategy and sustainability, and offer invaluable career advice gleaned from years of experience.  Chapters: 00:00 - 04:19 Introduction to Martina  04:20 - 09:54 What is sustainability and why is it important? 10:33 - 13:41 Corporate sustainability strategy translated into projects  13:42 - 17:23 Key to selecting the right projects 17:24 - 20:30 Role of the PMO  20:31 - 22:57 Pitfalls to avoid when it comes to strategy and sustainability  22:58 - 24:12 What's the most impactful advice you've received for your career? 24:13 - 25:58 Where to find Martina online? Connect with Martina on LinkedIn Contact Martina via email m.huemann@ucl.ac.uk Pick up a copy of Martina's latest book, The Handbook of Project Management: https://www.amazon.co.uk/Handbook-Project-Management-Martina-Huemann/dp/103222763X   Thanks for listening to the Project Management Paradise Podcast. Don't forget to subscribe, rate, and review our podcast on your favorite platform. Stay tuned for more episodes where we bring you the latest insights from industry leaders.   Find out how grid modernization can facilitate decarbonizing of the energy sector by accessing a complimentary copy at corasystems.com/gridmodernization