EP309: Building Capacity & Using Positive Stress to Drive Business Growth with Steve Perry

Building Capacity & Using Positive Stress to Drive Business Growth Podcast: Profit With A Plan - Episode 309 Release date: July 1, 2025 Guest: Steve Perry, Founder of The Well Recruiting Solutions & Author of The Capacity Model Host: Marcia Riner, Business Growth Strategist at Infinite Profit® Episode Summary Is stress holding you back—or pushing you forward? In this game-changing episode, Steve Perry breaks down how positive stress can expand your leadership capacity, grow your business, and create teams that thrive. Discover how to shift from breakdown to breakthrough, empower your team, and build a business that scales without burning out. Whether you’re hiring your first employee or leading a large organization, this episode is packed with insights on capacity-building, mindset, team empowerment, and stress as a growth signal. 🔑 Key Takeaways How stress can be a gift and a trigger for growth The 3 stages of breakdown—and how to avoid them Steve's Capacity Model pillars: Education, Habits, Relationships Leading through change without losing your team Why you must "fire yourself from the day-to-day" to scale 🕒 Timestamps for Key Points 00:00:08 – Can stress actually supercharge your business growth? 00:02:19 – Guest intro: Steve Perry’s journey from teen entrepreneur to Fortune 100 exec 00:05:50 – Building a business from necessity and grit: Steve’s entrepreneurial start 00:07:00 – “Begin with the end in mind”: Goal-setting as a stress reframer 00:09:00 – The Capacity Model: Stress is a gift 00:10:00 – The 3 stages of breakdown: disappointment → disillusionment → greener pastures 00:12:27 – The breakthrough alternative: how to actually grow your capacity 00:13:15 – 3 pillars of capacity: education, habits, and relationships 00:14:13 – How to shift your mindset in the middle of disappointment 00:15:12 – External inputs: mentors, coaches, and capacity lifters 00:17:00 – Applying this model across marriage, parenting, and personal life 00:18:30 – Frequency of hitting capacity ceilings—daily or monthly? 00:20:04 – Leading through a business pivot: Steve’s firsthand experience 00:22:41 – Why team alignment and transparency are key to embracing change 00:23:18 – Using stress to spark skill development and new opportunities 00:25:07 – The 4 truths of capacity-building Personal and professional stress are intertwined “Whether you think you can or can’t—you’re right” Life is hard—or life is hard Doing more ≠ working more hours 00:30:11 – Maximizing impact with the same 168 hours: the 1% that creates 50% of your results 00:32:12 – Where to find Steve and his free resource: HireTheWell.com 00:34:06 – Marcia’s takeaway: using stress to break through growth ceilings 🔗 Resources & Mentions 🎯 Download Steve’s 10 Must-Ask Interview Questions: HireTheWell.com 📘 The Capacity Model by Steve Perry 📲 Follow Steve Perry on LinkedIn: Steve Perry     💰This episode is sponsored by Profit Booster® Podcast Monetization Hub.  We turn your interviews into a lead-generating machine—so you can capture, nurture, and convert listeners into paying clients. Stop leaving money on the table. Get started today at https://ProfitBoosterPod.com 🚀 Free Growth & Marketing Audit Struggling to convert leads into loyal customers? It’s time to turn your customer reviews into profit! Get your FREE Growth & Marketing Audit at ProfitBoosterBiz.com and start scaling smarter today.   🎧 Subscribe & Never Miss an Episode! Find Profit With a Plan on Apple Podcasts, Spotify, and all major podcast platforms. Stay tuned for more high-impact, profit-driven strategies in our next episode! 👤 About Marcia Riner Marcia Riner is a business growth strategist who helps entrepreneurs scale smarter, increase profitability, and maximize business value. As CEO of Infinite Profit® and creator of the Profit Booster® strategies, she goes beyond advice—working alongside business owners to implement proven strategies that strengthen financial stability, optimize operations, and drive long-term success. Whether you’re looking to boost profits, expand, or prepare for a high-value exit, Marcia delivers the expertise and hands-on support to make it happen. Learn more at InfiniteProfitConsulting.com. Got questions?  Reach out to Marcia and her team at (949) 229-2112 ♾️