Ep#462 Matt McLean: From Groves to Glory: How Uncle Matt's Organic Became America's Top Orange Juice Brand

23 Dec 2024 • 32 min • EN
32 min
00:00
32:30
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Full episode details here: https://links.growthandscaling.com/462 Welcome back to The Growth and Scaling Podcast!  Join us for an inspiring episode as Matt McLean, CEO and founder of Uncle Matt's Organic, shares his journey in building America’s leading organic orange juice brand, now found in over 15,000 stores.  As a fourth-generation Florida citrus grower, Matt highlights his 25 years in business, the brand's expansion into lemonades and tea, and how he successfully competed against giants like Tropicana using word-of-mouth and social media. He also opens up about his challenges, including citrus greening disease and the pressure of short shelf life. Don’t miss this insightful episode! Tune in to "From Groves to Glory: How Uncle Matt's Organic Don't miss this exciting story of resilience and innovation! Tune in to "From Groves to Glory: How Uncle Matt's Organic Became America's Top Orange Juice Brand" and discover the secrets behind Uncle Matt's success! 🔊Is your company ready to scale up? 🚀 Take our FREE assessment to find out! Discover your Growth  Readiness, identify potential blockers, and see where you are in your launch transition. 👉https://growthreadiness.com/ 🔊Supercharge your outreach with the advanced tools from http://outreach.withmoku.com. Seamlessly enhance your communication strategy and achieve your business goals! Ways to connect with Matt McLean:    🔗 Website: http://www.unclematts.com/ 🔗 YouTube: www.youtube.com/@unclemattsorganic 🔗 Company Twitter: http://www.twitter.com/unclematts 🔗 Pinterest: https://www.pinterest.com/unclemattsorganic/ 🔗 Company Facebook: http://www.facebook.com/unclematts 🔗 Company Instagram: http://www.instagram.com/unclemattsorganic 🔗 Personal LinkedIn: https://www.linkedin.com/in/matt-mclean-5507733/ 🔗 Company LinkedIn: https://www.linkedin.com/company/uncle-matt's-organic/ What’s in this episode:01:17 Who is our guest for today, and what does he do 02:03 What juices does he make 02:26 What inspired him to start juicing in 1999 03:21 How did his upbringing influence his path in the juice business 04:38 How did he adapt to the tech side of agriculture 05:27 Who helped him with the creative side of his brand 06:26 How does he manage growth with a small budget 07:49 What drives his business growth and marketing success 09:02 How does he ensure quality and build relationships with farmers 10:38 captainscouncil.com 13:20 What advice does he give to entrepreneurs about building a team 16:41 How does he decide which sales channels to focus on 19:32 What are his thoughts on avoiding shiny object syndrome 19:52 How does he adapt when customer preferences change 20:31 How did he achieve his first big win in distribution 23:39 How did he handle emotions and responsibilities on 9/11 24:08 What unexpected challenges arose after expanding to 1,000 stores 24:32 How did he manage sourcing and scaling for larger distribution 27:37 What logistics challenges did he face working with Publix 28:58 How are his growth lessons similar to others in different industries 29:30 What are the key themes he’s learned from decades in business Please like, share, and subscribe to our podcast channels!  👉 I highly suggest you watch this entire exchange between Matt McLean and ⭐️Todd Westra 📈 👉 If you're looking for tips and strategies to grow and scale your business, this episode is for you! ✅ 1. Subscribe and Listen to ⁠The Growth and Scaling Podcast with Todd Westra ⁠ ✅ 2. Supercharge your growth and tap into the wisdom of others. Schedule a pre-podcast call today.  👉 https://content.toddwestra.com/ ✅ 3. Join our CEO peer advisory board and be part of a supportive community of like-minded leaders. 👉 ⁠https://captainscouncil.com/home⁠ ✅ 4. Maximize LinkedIn outreach. Join our webinar for solutions to time constraints in connecting and engaging with desired prospects. 👉  ⁠https://outreach.withmoku.com/

From "The Growth and Scaling Podcast with Todd Westra"

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