Elevating Authority, Visibility, Leads and Sales Through Podcast Guesting with Lyndsay Phillips

Why stress over creating new content from scratch when you can leverage and repurpose valuable podcast episodes and guest appearances? Lyndsay Phillips, CEO of Smooth Business Podcasting shares her expertise on how to strategically leverage and repurpose podcast interviews to boost visibility, leads, and create branded authority-boosting content. Patty and Lyndsay stress the need for a systematic guesting approach, covering everything from YouTube content creation to SEO-optimized show notes. Moreover, you will get practical tips for repurposing podcast content to ensure ongoing promotion and relationship building. Whether you’re a podcast host or guest, this episode is packed with actionable advice to help you leverage the podcasting platform for significant impact.  Key Takeaways:Increase visibility, exposure, leads, and sales through podcast guestingImportance of hosting raw footage on YouTube linked to detailed show notes on the websiteUsing lead magnets and strategically crafted descriptions for effective call-to-actionsWays guests can shape their public perception and control narrativesImportance of repurposing podcast content for ongoing promotion and outreachUtilizing platforms like YouTube, LinkedIn, and social media for broader distributionImportance of having a structured systemDifferent ways to repurpose podcast content into reels, YouTube shorts, social media posts, and emailsTools and Resources for Podcasters and GuestsBuilding Relationships and Opportunities through Podcasting About our Guest: Lyndsay Phillips, is the CEO of Smooth Business Podcasting, speaker, guest expert, host of Leverage Your Podcast show and creator of the Podcast Leverage System. While growing a successful Content Marketing Agency, and launching a ton of podcasts (including her own), she quickly learned the true power of podcasting. Passionate about helping clients strategically leverage and repurpose their podcast interviews, she creates branded, authority-boosting content that expands your reach, attracts your ideal client and generates leads. SmoothBusinessPodcasting.com Facebook Download your FREE GUIDE & CHECKLIST to 3 Ways To Leverage & Repurpose Your Podcast Guest Interview here.  Connect with Patty: PattyFarmer.com Facebook LinkedIn Instagram Twitter/X YouTube Want to know the 7 key areas needed to ramp up your business? Take the quiz! Get your Free Copy of the Marketing, Media & Money Magazine Now! Thanks for listening! Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page. Do you have some feedback or questions about this episode? Leave a comment in the section below! Subscribe to the podcast If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts...