E357: Using Books as a Credibility Tool to Win Clients with Michael DeLon

Michael Delon serves business experts and thought leaders to help them create a book without writing a word. As a bestselling author and America’s foremost authority on credibility marketing, he teaches business owners how to establish and market their credibility to gain more clients. Through his company, Paperback Expert, he helps clients become bestselling authors and set up profitable podcasts, using credibility marketing strategies to drive referrals and grow their revenue.