E285: Patrice Bisiot - Mind your Brand

Links: Connect with Patrice: www.linkedin.com/in/patricebisiot Book: www.amazon.com/dp/162137761X  Show notes timestamps: 😇 [02:28] Patrice always knew there was a deeper meaning to the image.  🪮 [06:54] A Hair makeover is a process: there is always an emotional purpose behind every decision we make. 💲 [10:37] How ambition got him to lose all his money and find a new purpose. 🤩 [13:33] Before getting into styling, Patrice is going to help define you. 📣 [17:01] A brand is not something you build, it's something you are. 😎 [19:40] Overcoming fear and self-sabotage. 3️ [23:31] Understanding what are the three things that are most important to you. ⚡ [26:39] The power of personal branding in everyday life. ⭐ [29:56] Your responsibility is being the movie star of your life. 💻 [31:52] Patrice has an online course on how to build your brand. 🧘‍♂️ [34:27] Every morning he starts with either meditation or listening to a piece on empowerment and leadership.Episode Highlights:   Overcoming Fear & Aligning with Your True Self: Patrice talks about the transformative power of spirituality and self-awareness. Fear can hold us back, but aligning our inner selves with how we present ourselves to the world is crucial for success and fulfillment.   The Power of Personal Branding: Building a personal brand isn’t just for influencers or business leaders. Whether you're a teacher, a banker, or a mom, your personal brand matters. Patrice emphasizes that it's all about showing up authentically in every moment of your life and the importance of consistency.   Self-Sabotage & Childhood Conditioning: Patrice dives into how childhood programming can lead to self-sabotage. Many of us repeat patterns of behavior that undermine our success because of fear, insecurity, or societal expectations that we’ve internalized since childhood.   The Role of Authenticity in Building Trust: Whether you're meeting with a client, going on a date, or simply engaging with someone at the store, your authenticity is what builds trust. People can feel when you're aligned with yourself.   Embrace Your Role as a Leader in Any Environment: Patrice shares his belief that everyone is a leader in their own way. No matter what job you have, you influence those around you, and showing up with authenticity and confidence creates positive energy and opportunities.  Key Takeaways: Fear and Self-Sabotage are Often Interconnected: Fear is a major factor that holds many people back, whether in professional or personal situations. It can lead to self-sabotage, preventing you from showing up authentically or achieving your goals. Patrice emphasizes the importance of recognizing and addressing fear to break free from destructive patterns. Authenticity is the Foundation of Your Brand: Building your brand starts with aligning your inner self with how you present yourself to the world. Whether you are meeting new clients, going on a job interview, or even showing up at home, being authentic helps you establish trust and create meaningful connections. A true brand is built from within. Every Interaction Holds Potential for Growth: Patrice stresses that you never know where your next opportunity might come from. Whether it’s a casual conversation or a professional meeting, every interaction could be the key to your next big opportunity. Always show up as your best self, with confidence and openness, because success can arise from unexpected places. Please leave a review or send us a Voice note letting us know what you enjoyed at: Back2Basics reconnecting to the essence of YOU (podpage.com) Follow us on IG and FB @Back2BasicsPodcast