Digital PR in 2025 - Chris Panteli Linkifi - DS555

Doug talks with Chris Piantelli from Linkifi about the seismic shifts in the digital PR and SEO landscape. They discuss the closure of HARO (Help a Reporter Out), its impact on the industry, and the innovative strategies businesses are adopting to stay ahead. Chris shares insights on diversifying digital PR approaches, utilizing AI for outreach, and why personal and brand authority have never been more important. They also talk about the broader implications of digital PR beyond SEO, including how it influences brand trust and visibility in a multi-platform search environment. Connect with Chris: Chris’s Cheat sheet Twitter YouTube Podcast LinkedIn Digital PR Link Building for Exceptional SEO Results SAVE 10% with discount code DOUG This link is an affiliate link, so I get a commission if you purchase. Thanks! Links Linkifi got me: DR92: This Is Why Your Side Hustle Isn’t Making Money DR91: Real Estate SEO: 6 Things You Can Do to Compete With Big Sites DR90: This Is Why Your Side Hustle Isn’t Making Money DR86: 10 Key Project Management Skills DR72: Top 11 CRM Features According to Real Users DR68: Revised Email Marketing Strategy: 10 Marketers Share Insights – QuickEmailVerification Blog DS555 Transcript Previous interviews: Connectively (HARO changes its Name) DS526 Best Links Ever? HARO Link Building DS462 More with Doug: Mile High Fi Contact me. Ask Questions! Send me an email here: feedback@doug.show Leave a voicemail: (406) 813-0613