Digital Accessibility: Why it Matters and How to Achieve It (with Chad Sollis)

Chad is a veteran marketing and product leader with over 20 years of experience driving business growth and innovation.  As Chief Marketing Officer at AudioEye, he leads strategic initiatives in brand development, product marketing, and customer engagement for the premier digital accessibility platform.  Chad has a proven track record of scaling companies from $30 million to $3 billion in revenue and has guided four firms through successful IPOs. With past leadership roles at Adobe, Pluralsight, Vivint, and Traeger, he brings extensive expertise in both B2B and B2C sectors. DISCUSSED IN THIS EPISODE ~Why Website Accessibility Is So Critical for Your Business (You Could Be Breaking the Law!) ~What To Do If Your Website Isn’t Compliant ~The Big But Often Overlooked Accessibility Points to Pay Attention To ~How To Reframe Accessibility So That It Compliments Your Marketing FULL EPISODE VIDEO https://vimeo.com/1032227811 CONNECT WITH CHAD Website: https://www.audioeye.com Social Media: www.linkedin.com/in/sollis