Decoding Tokenisation with Brent Annells, Chief Marketing Officer at Smart Token Labs

Send us a text Whether you"re into crypto or not, many foresee blockchain as the foundational layer for future technologies. From finance and healthcare to entertainment and sports, the consensus seems clear: "The Future Will Be Tokenised." Join us in this super interesting conversation with Brent Annells, CMO of Smart Token Labs. With a background that boasts senior roles at Facebook and Uber, Brent offers a uniquely informed perspective on the revolution that tokenisation promises to bring, especially in reshaping customer engagement. In this episode, we dive into: - An introduction to Smart Token Labs and their mission in the tokenization landscape. - Demystifying tokenisation: What it is and its future significance. - Real-world tokenisation applications and intriguing projects Smart Token Labs is currently working on. - The project "Catch Max": a real-world example of Open Loyalty - The evolution of loyalty programs: The rise of "Open Loyalty" and why this is a game changer  - Delving into the challenges: Why are we still in the tokenisation experimentation phase? - The balance between decentralisation and compliance in web3: what do we need to do for better regulation and security - Global leaders in Web3 adoption: Countries at the forefront - Brent"s journey: Contrasting Web3 marketing strategies with his experiences at Facebook and Uber. - The educational divide: Can you sell and educate at the same time? - Predictions on the next big wave in the Web3 universe You can connect with Brent on LinkedIn: https://www.linkedin.com/in/brentannells/ Check out Smart Token Labs: https://smarttokenlabs.com/ Check out Smart Layer Network: https://www.smartlayer.network/  Learn more about CatchMax: https://www.catchmax.io/