Creating WOW Bookstore Events 02-27-2025

In this episode of the AuthorU-Your Guide to Book Publishing podcast, host Judith Briles, The Book Shepherd deep dives into how to create a successful bookstore event. Author takeaways include: - How to pitch to the bookstore manager or author event coordinator. - How to engage bookstore customers. - Tips for book table swag. - 10+ tips for creating a successful book signing event. - How to take advantage of a bookstore's internal signage for marketing. - How to create promo to bring book lovers to your signing. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It’s ranked in the Top Ten of book marketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.