Consumer Products Trends – Adopting a Digital Mindset

In this episode of Taking Stock, I’m joined by colleagues Idoia Hidalgo and Hudson Rowland as they discuss their perspective on what “digital” means and some of the tactical steps that organizations can take to be successful as they consider their digital journey.   The COVID-19 pandemic was one of the greatest trend accelerators of our lifetime. For many companies, initiatives or plans that were on the backburner suddenly got accelerated, forcing organizations to think and act differently in order to respond, adapt, and survive. In the next few episodes of Taking Stock, we’ll explore some of the recent consumer products trends that have gained importance as a result of the COVID-19 pandemic.  This time, we dive into the trend of adopting a digital mindset. Digital is ubiquitous in our day-to-day lifestyle, both at home and at work. It seems almost every task or process has some sort of digital component to it – perhaps more so following the COVID-19 pandemic, which forced all of us to turn to virtual ways of living, learning, and working.