Chris Do of The Futur Answers Fan Questions and Teaches Personal Branding (Rebroadcast

Learn Speak Teach Episode #97 with Chris Do. (rebroadcast) Full show notes at: https://realbusinessconnections.com/podcast/ChrisDo Watch The Full Episode on Youtube: https://youtu.be/BO28boHgZaw  During this episode, you will learn about: [03:17] Why Chris Do is passionate about what he does [04:07] Chris Do’s Journey: From Immigrant to Emmy Award Winner [05:25] Learn more about Chris  Website: https://thefutur.com/ Podcast: https://thefutur.com/podcast [07:07] What are the key requirements for individuals transitioning from corporate to starting their businesses? [07:12] What is a marketable skill, and how do you identify yours? [11:00] Selecting the social platforms that you should use to market yourself [15:56] What content should you share on your platform, and what factors should you consider? [18:15] How to identify and locate your clients [26:15] An effective strategy for reaching out to your target audience [28:44] How to sell to your clients [34:55] How to create a customer experience that encourages them to give you referrals [37:25] The listeners’ questions session [37:34] LST #21 w/ Erin Diehl: https://realbusinessconnections.com/podcast/erindiehl/ LST #64 w/ Erin Diehl: https://realbusinessconnections.com/podcast/erindiehl2/ LST #93 w/ Erin Diehl: https://realbusinessconnections.com/podcast/erindiehl3/ [38:04] Ampersand Studios: https://amperstudios.com/miami/ [38:39] What to do when you encounter a design barrier [42:14] Chris Do’s music playlist [43:12] How to build your personal brand as a creative entrepreneur while juggling client and personal projects [44:25] Chris Do’s advice to anyone who feels like throwing in the towel in the design profession [47:15] How to appeal to Gen Z audience by creating engaging, beneficial short-form content [48:00] Short-form content vs. Long-form content [50:21] Connect with Chris Website: https://thefutur.com/ [50:42] Chris Do’s book, Pocket Full of Do: https://bit.ly/3PqtNBt Key Takeaways:   • A marketable skill is a skill in high demand, where there is a substantial number of individuals actively seeking your expertise and willing to pay for it. [07:12]  • “When you have a certain amount of expertise, and you look at the same problem over and over again, you notice patterns.” ~Blair Enns [09:32] • “Low variance in process equals low variance in outcome.” ~Blair Enns [09:44] • “The number one rule in social content is first you must think, and to demonstrate that you are thinking, you must write.” ~Chris Do [11:22] • The choice of social platform greatly depends on your target audience. [14:32]  • Most people seeking a solution don’t know the real problem, so you can focus a lot of your content on what the problem is and talk about it in several different ways. [16:58] • Sales involves asking smart questions and then simply listening. [29:19] • By not selling people things, you’re more likely to sell more frequently with less resistance. [32:39] • “Scarce things are rare, and rare things are valuable.” ~Chris Do [44:54] • You will have dark days in your business and relationships, but know they are just part of the game. Learn to love the grind; it will eventually lead to a better place. [46:00]  • In short-form content, you may achieve large viewership numbers but typically little loyalty. Conversely, long-form content encourages audience commitment, fostering engagement and building connections with the content creator. [48:00] • When producing short-form content, inject a significant part of your personality because that will help you build a connection with your audience. [49:17]  Keep In Touch with Chris Do: Website: https://thefutur.com/ LinkedIn: https://www.linkedin.com/in/thechrisdo/ Instagram: https://www.instagram.com/thechrisdo/ YouTube: https://www.youtube.com/channel/UC-b3c7kxa5vU-bnmaROgvog Twitter: https://twitter.com/theChrisDo? Facebook: https://facebook.com/chrisdo72/