Building the ‘Zillow of Franchising’ with Mariyam Shamshidova of Wefranch Women in Tech New York

Women in Tech Podcast: Mariyam Shamshidova  Wefranch US tour: https://tour.wefranch.com/signup/los-angeles-2 Host: Espree Devora Guest: Mariyam Shamshidova (Growth & Product Lead, Wefranch) Location: Lighthouse Studio, Venice, CA Episode Theme: Navigating Entrepreneurship, Franchising, and Building Purposeful Careers in TechKey Topics & HighlightsMariyam’s Journey: From Uzbekistan to Vanderbilt to NYC startup life.What is Wefranch? Making franchising accessible with data-driven tools, and what being the “Zillow of franchising” means.The Power of Franchising: Debunking myths, its accessibility for young founders and creators, and why it’s an untapped lucrative opportunity.Early-Stage Startup Life: The reality of multi-tasking, learning on the go, and finding confidence without a big brand name.Purpose & Success: Redefining success beyond status, and staying connected to your “why.”Women & Belief: The importance of self-belief, especially for women in tech, and breaking mental models that keep women from applying for opportunities.Event Building & Community: Mariyam’s hands-on tactics for event marketing and growth – from local connectors to personalized outreach.Personal Growth: Lessons from Charlie Munger, advice on prioritization, and finding mentorship in unexpected places.Resources & RecommendationsCompany: Wefranch.com – Marketplace for franchising opportunitiesRecommended Book: Poor Charlie’s Almanack by Charlie MungerMust-Follow Thought Leader: Paul Graham (Y Combinator essays)Past Relevant Episode: WeAreLATech podcast with Wefranch founder Gregory Ugwi  Favorite Quotes “In order to do anything, you must believe that the thing is possible.” “It’s not about the magazine cover — it’s about how you feel in your body every day.” “If she can do it, so can I.”Connect with UsPodcast VIP Community: womenintechvip.comSocial: @WomenInTechShow on all platforms Listen and get inspired by Mariyam’s story — redefining what’s possible for women in tech, one bold step at a time.