715: Freestyle Friday | Why Howard Stern is Dead Wrong About Podcasting

“I meet people and they go, 'I have a radio show…' I’m like, 'No, you don’t. You’re doing a podcast.' People just talk and talk and there’s nothing exciting going on.”  This is possibly one of the most incorrect sentences ever said. All respect to Mr. Howard Stern (Dude’s a legend!), but when it came to podcasting, the guy was just flat out wrong! In this episode, you’ll hear exactly why that is and how podcasting has been crucial to the success of people, businesses, and brands alike.  Things you will learn in this episode: [00:01 - 03:02] Opening Segment We introduce today’s topic - Howard Stern was wrong about podcastingInsight into why he might have said what he saidThe feeling of watching people skip the grind“Survivor bias”  [03:03 - 09:34] Podcasting is the Evolution of RadioWe reference a clip of Stern talking about podcasting “You HAVE to broadcast” What Stern got right about podcasting A lot of people don’t do them well You have to treat your craft seriously How to prove Stern wrongBe interesting! The example of Joe Rogan Podcasting is the new (better) radio It is an evolution and an upgradeInternational distribution Freedom to listen in at anytime [09:35 - 18:47] Why Howard Stern is Dead Wrong About PodcastingHow you can ‘test your steel’ as a podcasterAll you have to do is look at downloads and reviewsA quick word from our sponsorCompanies are missing opportunities by not putting ads on podcastsPaying millions for TV programsJoe Rogan alone gets more viewers than most of those programsThoughts on building a followingPodcasting can be the catalyst for people hearing your message Your podcast can raise “real” moneyLeveraging relationships through the podcastRadio is not the answerYou get better with consistency  [18:48 - 20:49] Closing Segment Despite all this, Howard Stern is still the GOATMake sure to check us out on Social MediaLinks below Final words    Tweetable Quotes:  “Podcasting is the evolution of radio and it, frankly, is a much better form of radio…” - Travis Chappell Resources Mentioned: Howard Stern is Dead Wrong About Podcasting - Article   Did you love the value that we are putting out in the show? LEAVE A REVIEW and tell us what you think about the episode so we can continue putting out great content just for you! Share this episode and help someone who wants to connect with world-class people.  Jump on over to travischappell.com/makemypodcast and let my team make you your very own show! If you want to learn how to build YOUR network, check out my website travischappell.com. You can connect with me on Facebook, Instagram, and Twitter. Be sure to join The Lounge to become part of the community setting up REAL relationships that add value and create investments. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy