Brigham Blackham: The Importance of Storytelling in Business

02 Jun 2025 • 27 min • EN
27 min
00:00
27:47
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Brigham Blackham is a speaker, storyteller, success strategist, and the host of the Levelin’ Up podcast. In this episode, he shares how to use storytelling to get more clients! What You’ll Hear In This Episode: - The importance of storytelling in business, particularly for coaches, and the significance of alignment in your personal and professional life. - Brigham’s framework for storytelling, including identifying significant moments, translating those moments to the audience, setting an objective, reliving the story, and providing a clear call to action. - How his fear of losing his wife due to a cancer scare led him to prioritize his personal life and his career. - His experience of connecting with Sharon Lecter, highlighting the importance of heart-to-heart conversations and the potential for meaningful shifts in people's lives. - How storytelling is essential for making information memorable and impactful, rather than just organizing it.  

From "Natural Born Coaches"

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