Breaking down the barriers to agtech adoption with Jenn Honnery and Ben Martin

Modern growers are spoilt for choice when it comes to new agtech opportunities, and yet some still baulk at uptake of it.   This month we’re delving into how ag industries are bridging the adoption gap when it comes to agtech.   In this conversation, our contributor Jayne Cuddihy spoke to Jenn Honnery, the CEO of the Bowen Gumlu Growers Association and large-scale Queensland mango farmer Ben Martin about what opportunities they see in the agtech space and how they encourage people to break down the barriers. Tickets are now on sale for evokeAG. 2025 to be held on 18-19 February 2025 in Brisbane, Queensland. Following a sell-out event in 2024 we are encouraging delegates to secure their tickets, flights and accommodation early. We look forward to seeing you in Brisbane for evokeAG. 2025. In the meantime, catch up on the other conversations about sustainability, climate resilience and the role of agtech in meeting those challenges from here.