Bloomerang and Generative AI Pioneering Nonprofit Innovation

23 Jul 2024 • 25 min • EN
25 min
00:00
25:47
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  How can small-to-medium nonprofits leverage the power of generative AI to enhance their operations and outreach? This is the question at the heart of our conversation today with Tammy Hammond, Chief Product Officer at Bloomerang, on The Tech Talks Daily Podcast. In this episode, Tammy delves into the untapped potential of generative AI for nonprofits, highlighting its ability to save time and create compelling content. Unlike traditional AI, which relies on known data sets to find insights, generative AI is transformational in storytelling and message conveyance. Tammy shares her optimism about this technology, especially for nonprofits with limited resources, explaining how it can significantly reduce the time required for tasks such as grant writing and content editing. She emphasizes the importance of introducing generative AI in an approachable way to alleviate apprehensions and maximize its benefits. We explore the intersection of AI with donor and volunteer management, discussing how Bloomerang is embedding generative AI into their platform to simplify user experience and lower the learning curve. Tammy outlines key areas of focus, including email and content generation, personalized donor journeys, and video creation, combining generative AI with predictive AI to enable highly personalized donor experiences. Tammy also addresses the challenges nonprofits face in adopting new technologies, particularly concerns about data privacy and ethics. She shares insights on how Bloomerang is working to embed AI into existing workflows to create an AI-empowered experience, with a focus on user-friendly design and structured prompts. Tune in to learn more about the future opportunities for generative AI in the nonprofit sector, including content repurposing, personalized learning resources, and generating ideas for events and campaigns. As we look ahead to upcoming product launches and developments, Tammy provides a glimpse into how these innovations will continue to evolve and support the nonprofit community. What do you think about the potential of generative AI in the nonprofit sector? Share your insights and join the conversation! Learn more about the AI content assistant release      

From "The Tech Talks Daily Podcast"

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