Authenticity And Solopreneurship With Erica Rankin

Edible cookie dough innovator Erica Rankin joins the show to discuss the highs and lows of being a solo entrepreneur and how authenticity is vital to success. --- Law, The Universe, And Everything is a show featuring leaders from the fields of law, business, sports, medicine, spirituality, music, marketing, entrepreneurship, cannabis, blockchain, and beyond. We talk about anything and everything as long as its interesting. No topic is off limits so it's a bit like Joe Rogan meets Tim Ferriss but the host has better hair. Law, The Universe, And Everything is a production of The Soldati Group (https://soldatigroup.com). All opinions expressed by the host and podcast guests are solely their own opinions and do not reflect the opinions of The Soldati Group. This podcast is for information and entertainment purposes only. These discussions do not constitute legal or investment advice. ------ Today’s episode is brought to you by The HOCL Association, the first trade association for the HOCL industry. HOCL is the chemical our white blood cells produce to fight infection, now available in shelf stable form for the first time in human history. 100x stronger than bleach yet safe enough to drink, HOCL is the most important chemical you’ve never heard of. Combining the strength of chlorine with the safety and versatility of water, HOCL will revolutionize skincare, wound care, pet care, disinfecting, and usher in a new era of clean agriculture. It even works as a seed to sale additive for cannabis with dozens of incredible benefits. Learn more at https://HOCLA.org. --------- Show Notes: 00:00 Show Intro 01:04 Https://HOCLA.org 01:48 Guest Intro – Erica Rankin 02:09 Interview Begins 02:20 From backpacking to selling cookie dough 06:52 Entrepreneurial camaraderie 08:01 The most important lessons Erica has learned 09:34 Leading with authenticity 15:18 Evolving social networks 22:01 Finding mentors 23:33 Erica’s favorite failure 26:12 Learning to scale 33:15 The best investment Erica has ever made 42:07 Erica’s billboard 43:10 The power of journaling 44:00 Erica’s favorite quote 46:24 Erica’s advice for young people 48:10 Erica’s heroes 49:25 Erica’s go to self care 50:58 The kindest thing anyone has done for Erica 52:37 Show Outro