Achieving Excellence in Product Design (with Todd Bracher)

03 Apr 2025 • 28 min • EN
28 min
00:00
28:39
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What happens when businesses don't take product design seriously? What are the benefits of investing in design resources? Why haven't we made more progress toward solving big societal challenges and how can solve them through innovation and design? To help answer these questions, we have Todd Bracher joining us today on The Balancing Act Podcast. Todd is the founder of BetterLab, a science-based design platform addressing global challenges through innovative solutions. Todd’s work at BetterLab and his award-winning design firm BRACHER has transformed industries, creating impactful products for major brands worldwide. Tune into episode 187 to hear Todd's story, his career "rocket-booster" moment, and his advice for business leaders on the benefits of investing in product design excellence. Learn more about Todd Bracher at: https://www.toddbracher.com/  Learn more about Andrew Temte at: https://www.andrewtemte.com 

From "The Balancing Act with Andrew Temte, PhD, CFA"

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