Join Jonathan Jossel, CEO of The Plaza, as he sits down with special guest Grant Garcia to chat about the Life is Beautiful festival's new chapter at The Plaza. In this exclusive bonus episode, they dive into the festival’s rich history, how it came full circle back to The Plaza, and the challenges of transforming the venue into a block party festival experience. From the origins of Life is Beautiful to its new format, hear stories from behind the scenes and learn about the intricate logistics involved in pulling off this incredible event. Plus, some fun memories and a sneak peek into what's next for The Plaza! Don't forget to like, subscribe, and stay tuned for our full festival recap in a few weeks!
From "On the Corner of Main Street"
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