#88: From Startup to Grown-Up: Eddie Kim, Co-founder and CTO of Gusto - Wearing different “hats” as a leader; learning to get his hands off the keyboard and enable others instead; and how to build a growth mindset

Eddie Kim is the CTO and cofounder of Gusto, which serves 400,000+ small and medium-sized businesses nationwide by helping them onboard, pay, insure, engage, and provide benefits for their teams, in one integrated, friendly, and easy-to-use platform. Eddie’s career has been shaped by chance encounters, a passion for software, and a deep commitment to growth. Before Gusto, he launched his first company—an experience that ultimately led him to reconnect with his future co-founder, Josh Reeves. In this episode, Eddie opens up about co-founder dynamics, leadership struggles, scaling a company, and the surprising tools he uses to stay aligned with his team. Episode Highlights & Timestamps 🔹 [00:00] - The Decision-Making Process of a Leader 🔹 [02:00] - The Origin Story of Gusto: A Half Marathon That Changed Everything 🔹 [06:00] - Co-Founder Dynamics: How Eddie, Josh, and Tomer Divided Leadership Roles 🔹 [10:00] - Managing Ego: Accepting the CTO Role Instead of CEO 🔹 [12:00] - Hands Off the Keyboard: How Eddie Transitioned from Engineer to Leader 🔹 [15:00] - The Role of Mentors: Lessons from Jeremy Stoppelman (Yelp) & Drew Houston (Dropbox) 🔹 [17:00] - Breaking Stereotypes: Being an Asian Founder of a Unicorn Startup 🔹 [20:00] - The Role of Company Values in Decision-Making & Hiring 🔹 [24:00] - Encouraging Debate in an Organization & Aligning the Team 🔹 [32:00] - Wearing Multiple Hats: The Skill Every Leader Must Master 🔹 [38:00] - The Highs and Lows of Hiring Executives 🔹 [40:00] - Gusto’s AI Initiatives: How AI is Revolutionizing Payroll & HR for Small Businesses 🔹 [45:00] - Eddie’s #1 Advice for Founders: The Power of a Growth Mindset Resources & References 📖 Mindset: The New Psychology of Success – Carol Dweck 🎙️ Listen to my previous conversation with Gusto Co-Founder & CEO Josh Reeves (Episode 58) Where to Find Eddie Kim 🌍 Website: www.gusto.com 🐦 Twitter: @edawerd 💼 LinkedIn: Edward Kim Connect with Alisa! Follow Alisa Cohn on Instagram: @alisacohn Twitter: @alisacohn Facebook: facebook.com/alisa.cohn LinkedIn: https://www.linkedin.com/in/alisacohn/ Website: http://www.alisacohn.com Download her 5 scripts for delicate conversations (and 1 to make your life better) Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon