706: Leadership Branding in a Digital World - Paige Arnof-Fenn

What does it take to stand out as a leader in the digital world? Is simply being great at what you do enough, or does success demand a more substantial, intentional presence? Paige Arnof-Fenn, founder and CEO of Mavens & Moguls, believes that every leader—whether they realize it or not—is a brand. In this conversation, she shares insights on crafting a leadership brand, leveraging thought leadership, and using digital platforms strategically without losing authenticity. From her experience working with companies like Microsoft, Virgin, and The New York Times Company, Paige reveals what separates visible, trusted leaders from those who fade into the background. The Power of Leadership BrandingLeaders are brands. Whether you recognize it or not, your personal brand existsVisibility is crucial—a lack of presence online limits opportunitiesThought leadership matters. Writing, speaking, and engaging builds credibility Digital Presence & Social Media StrategyBe intentional. Choose platforms that align with your brand and audienceLinkedIn is essential. It’s more than an online resume—it's a credibility builderConsistency over presence. It’s better to be active on one platform than inactive on many Thought Leadership & Content StrategyEngagement builds authority. Contribute to blogs, podcasts, and discussionsRepurpose content smartly. Turn articles into posts, videos, and newslettersAuthenticity drives impact. People connect with real stories, not just polished messaging The Future of Leadership & AI’s RoleAI can’t replace human connection. Authentic interactions build trustLeaders must stay agile. Adapt quickly to changing trends and technologiesThe collaboration will define leadership. Decision-making is shifting from top-down to team-based Employee Expectations & Workplace ShiftsTransparency builds loyalty. Employees expect realness from their leadersFlexibility is the new norm. Remote work and work-life integration are here to stayReverse mentorship adds value. Younger employees offer fresh insights leaders can learn from Key Quotes: "If you don’t define your brand, others will do it for you." – Paige Arnof-Fenn "The AI that matters most in leadership is ‘Authentic Interactions.’" – Paige Arnof-Fenn Book a Strategy Call with Denis https://app.leadingchangepartners.com/widget/bookings/callwithdenisgianoutsos The 10 Proven Ways to Lead and Thrive in Today's World  Executive Guide Featuring 10 Key Themes and 42 Strategic Insights from Worldwide Leaders  https://crm.leadingchangepartners.com/10-ways-to-lead  Connect with Paige: LinkedIn: https://www.linkedin.com/in/paigearnoffenn   Website: www.mavensandmoguls.com Connect with Denis: Email: denis@leadingchangepartners.com Website: <a href="http://www.leadingchangepartners.com" rel="noopener noreferrer"...