699: Highlights 2024 (ft. Richard Weylman and Matt Alderton)

What sets great leaders apart in times of uncertainty? As we enter 2025, host Denis Gianoutsos revisits the most potent lessons from 2024, featuring insights from Richard Weylman and Matt Alderton on branding, generational leadership, resilience, and business growth. Learn how to communicate across generations, build a brand that attracts lifelong clients, and scale a business while overcoming setbacks. Whether you are an executive or an entrepreneur, these highlights will equip you with strategies to lead confidently. Listen now and step into the new year with the wisdom of top industry experts. EP569: Richard Weylman – Mastering Branding, Generational Leadership & Selling with PurposeBranding That Resonates – Your brand is more than a logo—it’s how people experience you and your missionWinning Across Generations – Every generation has different needs, and effective leaders understand how to connect with all of themThe Secret to Sales Success – People don’t buy products; they buy outcomes. Delivering value is the ultimate sales strategyLeading by Example – The best leaders don’t just discuss success; they demonstrate it daily EP602: Matt Alderton – From Corporate to CEO: Scaling Businesses & Overcoming SetbacksFrom Employee to Entrepreneur – Leaving the safety of corporate life to build a thriving business requires vision and resilienceThe Power of Systems – Scaling a business isn’t about working harder but building smarter systems that create long-term successBouncing Back from Failure – Every entrepreneur faces setbacks; what separates the great ones is their ability to adapt and keep moving forwardLiving the Dream, Not Just Working a Job – Work should be a passion, not just a paycheck. Building a business that supports your ideal life is the real success Key Quotes: "The only two things a consumer truly values? Experience and outcome." – Richard Weylman "Success isn't just about making money—it’s about designing a life you love." – Matt Alderton The 10 Proven Ways to Lead and Thrive in Today's World - FREE Executive Guide Download https://crm.leadingchangepartners.com/10-ways-to-lead  Connect with Denis: Email: denis@leadingchangepartners.com Website: www.LeadingChangePartners.com  Facebook: https://www.facebook.com/denisgianoutsos  LinkedIn: https://www.linkedin.com/in/denisgianoutsos/  Instagram: https://www.instagram.com/leadershipischanging/  YouTube Channel: https://www.youtube.com/@DenisGianoutsos