#65, Gregory Galant, Co-Founder and CEO of Muck Rack — Pros and cons of bootstrapping, building a scrappy culture, the importance of building a network

Gregory Galant is the co-founder and CEO of Muck Rack, a platform enabling PR teams to work together to find the right journalists for their stories, send customized pitches, build meaningful relationships with the media, monitor news and quantify their impact. It’s used by thousands of organizations, including Taco Bell, Pfizer, Golin, International Committee of the Red Cross, Knight Foundation, Kauffman Foundation and Penguin Random House. Muck Rack is also the solution of choice for journalists, who use Muck Rack’s free, automatically updated portfolios to showcase their work and provide information about what stories they’re looking for. Greg is also the co-creator and executive producer of The Shorty Awards, which honor the best of social media.  After being rejected by countless secret societies, Greg secured membership in Twitter and Instagram"s exclusive first name club -- follow him at @gregory on both platforms. In this discussion Greg and I go deep on his experiences.  Listen to our conversation to learn all about: ➡️ Co-founder dynamics: The power of complementary skills and the dangers of too much similarity. ➡️ Hiring: How to know when it’s time to hire someone and what to look for when you’re running lean.  ➡️ Managing challenges: How to handle the stress that comes with building a startup - or doing anything challenging. Learn more about Greg"s company Muck Rack | Website  https://www.muckrack.com Connect with Alisa! Follow Alisa Cohn on Instagram: @alisacohn Twitter: @alisacohn Facebook: facebook.com/alisa.cohn LinkedIn: https://www.linkedin.com/in/alisacohn/ Website: http://www.alisacohn.com Download her 5 scripts for delicate conversations (and 1 to make your life better) Grab a copy of From Start-Up to Grown-Up by Alisa Cohn from Amazon Love the show? Subscribe, Rate, Review, Like, and Share!