458: Why Your Podcast Isn't Making Money (and How to Fix It)

16 Apr 2025 • 31 min • EN
31 min
00:00
31:29
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This week I’m back with a solo episode where I’m giving you the tools to make money with your podcast. When I became a full-time podcaster in 2017, I focused on my revenue streams like brand partnerships, sponsorships, courses, and VIP programs, leading to having over 10 million episode downloads to date. I’m here to help you get your podcast to that same level.  In this episode I’m sharing:Effective Marketing: How you’re going to optimize content planning and to get people to consistently see what you are offering Thinking Outside the Box: Exploring non-traditional sponsorships and multi-channel packages like retreats to generate revenue beyond just downloadsCreating Value: How to produce content and services that your audience genuinely wants to pay for Highlights Include: 00:00 Intro 02:49 The Importance of Podcast Setup 05:15 Narrowing Down Your Podcast Topics 09:50 Understanding and Serving Your Audience 14:33 Creating a Content Plan 16:39 Effective Marketing Strategies 19:00 Consistent Marketing Practices 21:24 Thinking Outside the Box for Sponsorships 25:54 Create Content People Want to Pay For 28:17 Recap and Action Steps To learn more about making money from your podcast, join my next live class. Register at sidehustlepro.co/class. Check out episode 458 of Side Hustle Pro podcast out now on Apple Podcasts, Spotify, and YouTube Links mentioned in this episodeRiverside (Use code ‘hustlepro’): https://riverside.fm/ Podcast Moguls: http://sidehustlepro.co/join  Lori Tharps SHP episode: https://www.youtube.com/watch?v=E3EsWprSGu4 Launching Podcast Moguls 2.0: https://www.youtube.com/watch?v=3d-wkYAcsLo&t=1s Free newsletter: http://sidehustlepro.co/newsletter You Are a Badass by Jen Sincero: https://jensincero.com/  Click here to subscribe via RSS feed (non-iTunes feed): http://sidehustlepro.libsyn.com/rss Announcements Join our Facebook Community If you’re looking for a community of supportive side hustlers who are all working to take our businesses to the next level, join us here: http://sidehustlepro.co/facebook Guest Social Media Info Side Hustle Pro – @sidehustlepro #SideHustlePro Hosted on Acast. See acast.com/privacy for more information.

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