395. The 3-Post Formula: Never Run Out of Content Again

In this episode of the Passports, Profits, and Pixie Dust show, we delve into crafting an effective social media content strategy for travel advisors and entrepreneurs. Lindsay Dollinger addresses the common dilemma of drawing a blank when posting on social media and introduces a simple formula to create engaging content consistently. The episode breaks down a three-post framework that includes educational, inspirational, and connection/conversion content, offering practical tips and examples for each type. Lindsay also shares insights on content batching, performance tracking, and provides a sample content calendar to streamline posting routines. Listeners are encouraged to join the Travel Agent Marketing Studio for more resources and prompts tailored to their travel businesses. 00:00 Welcome to the Passports, Profits, and Pixie Dust Show 00:19 The Content Creation Struggle 00:42 The Simple Formula for Engaging Content 01:58 Educational Content: Establishing Expertise 06:33 Inspirational and Engaging Content 08:10 Connection and Conversion Content 10:07 Implementing the Three-Post Framework 12:12 Sample Content Calendar 14:10 Conclusion and Additional Resources Sign up for the Travel Agent Marketing Studio: https://www.lindsaydollinger.com/links Connect with Lindsay: Learn more about the travel agent business or get quotes for a trip: https://www.lindsaydollinger.com/travel Connect with Lindsay: https://www.lindsaydollinger.com Get your ticket to Purpose, Profits, and Pixie Dust Live here: https://lindsaydollinger.regfox.com/purpose-profits-and-pixie-dust-live Get 10% off your order at https://www.bellablingshop.com with code PODCAST Tag @lindsaydollinger on IG when you listen and share the show! Please subscribe to the show and leave a quick review! Appreciate you!