298: Authentic Intelligence: How to Stand Out in an A.I.-Driven World with Amey Lee

Artificial Intelligence is everywhere. But no one is talking about a different version of A.I. — AUTHENTIC Intelligence. Well, except Amey Lee from Heart Content. Today, she is showing us the power of human connection and how to create authentic messaging that AI just can’t produce for you. With years of experience helping brands bring together story, strategy, and content, Amey’s message is more important than ever before as we get bombarded by repetitive, non-human content every time we unlock our phones. What You’ll Discover in this Episode:  -> How the rise of A.I. has led to a serious lack of trust from our potential clients and customers — and what you can do to bring trust back into the picture. -> Why “authenticity” is just a buzzword if you don’t back it up with action, and how you can implement a deliberate strategy to make your marketing more authentic. -> The 5 elements of Authentic Intelligence and how you use each one to hone your messaging and truly connect with your ideal customer. -> What Artificial Intelligence CAN’T do (a.k.a. originality, storytelling, and emotional connection), and how to teach yourself these skills. -> Find out the #1 struggle that women business owners have when it comes to authenticity in their brand. -> Why clarity and specificity matter more than ever before. -> How to use storytelling as a strategic tool (even if you THINK you don’t have any relevant stories to tell). -> How to uphold your boundaries in an age where everything is being used as content — and why posting 3 x a day does NOT equal connection and authenticity. Mentioned in This Episode: -> HerBusiness Network Waitlist -> Heart Content -> Join Amey’s Brand Story Strategy Workshop