292: My Most Successful Email in 2025 is About A Gas Station

Send us a text Ever wonder what kind of email actually gets replies—and closes deals? In this refreshingly personal episode, host Kendra Corman takes you behind the scenes of one of her most successful emails ever. Spoiler alert: it wasn"t a sales pitch. It was a story about a 3 a.m. road trip, a surprise stop at Buc-ee"s, and how one moment of gas station magic sparked real business results. If you"re struggling to make email marketing work for you, or if storytelling feels like a buzzword you can"t quite harness, this one"s a must-listen. 📨 What We Cover: 🎯 The Power of Storytelling in Email Marketing 📈 Real Results from One Relatable Email 🧠 Lessons for Marketers and Business Owners 🔥 Kendra’s Key Takeaways:Keep it real—your audience connects with you, not just your offer.Share stories that sound like you (and let someone else read them before you hit send).You don’t need wild stories every week—but you do need to be observant and intentional.“Your business doesn’t equal a bathroom break—but are you showing up consistently enough that people remember you like they do Buc-ee’s?” – Kendra Corman If you"ve been thinking, “I need to send more emails,” this is your permission slip—and your playbook—to do it in a way that connects, converts, and feels good to send. 🔗 Connect with Kendra: Website: https://kendracorman.com LinkedIn: https://www.linkedin.com/in/kendracorman 🎧 Listen & Subscribe to Imperfect Marketing for weekly inspiration on connecting with your audience—authentically. Looking to leverage AI? Want better results? Want to think about what you want to leverage? Check and see how I am using it for FREE on YouTube. From "Holy cow, it can do that?" to "Wait, how does this work again?" – I"ve got all your AI curiosities covered. It"s the perfect after-podcast snack for your tech-hungry brain. Watch here