#260: Blogging for Business Growth (the introvert way)

Welcome to the Art of Value Whispering podcast Today, I’m joined by Jane Travis, an ex therapist, blogger, and author of Grow Your Private Practice.  Jane began her career as a therapist, but over time discovered a love for blogging and online marketing - especially as a way for introverts to express themselves authentically, without having to be salesy. She gradually shifted focus, helping fellow therapists market their services ethically and confidently. Today, she runs a membership community dedicated to blogging and content creation, supporting therapists in defining their niche and building a meaningful online presence. Now in its seventh year, her membership and podcast continue to help others share their voice in a way that feels true to them. Join me in this episode to learn why blogging is an effective strategy to growing your business. ‍ “Your expertise and experience are your greatest assets—blogging allows you to showcase them and grow your business with clarity and confidence.” - Jane Travis  ‍ In this Week's Episode... ‍ In this episode, you will learn: ‍ How to transform fear into fuel and show up with quiet strength as an introvert. How to turn blogging into a powerful strategy to market and grow your business How to identify and articulate posts that respond to your clients’ needs and questions How to discover and refine your unique voice to elevate your business blog Practical strategies for building and maintaining consistency in blogging and business  The anatomy of a successful blog post ‍ ‍ 💡 Ready to take action? ‍ Join the conversation in the Dream Clients Club community (free to join). ‍ Download Your Introvert's Business Growth Guide ‍ ‍ “Keeping your blog conversational rather than formal helps you stand out, build trust, and create a stronger connection with your audience.” - Jane Travis ‍ About Jane ‍ ‍Jane Travis is an ex counsellor with 14 years experience. Now she helps therapists with their marketing. She’s written the Grow Your Private Practice book, produces The Grow Your Private Practice Show podcast and blog, runs the Grow Your Private Practice membership. She also coaches therapists on growing their private practices.  ‍ Connect with Jane ‍  Website    LinkedIn ‍ About Melitta Melitta Campbell, also known as ‘The Value Whisperer’, is an award-winning business coach, TEDx speaker, best-selling author of 'A Shy Girl's Guide to Networking' and podcast host. Melitta is passionate about helping introverted experts, and service business owners who prefer meaningful and impactful marketing, over loud and pushy strategies, to confidently build and grow a business that matters, through her award-winning Value Whispering Blueprint programme. ‍ She teaches her clients a unique approach to business growth: The art of Value Whispering. It's a smarter way to market your small business, which weaves your true value through everything you do, so you can naturally stand out, attract your dream clients, and have an impact you feel proud of - without ever feeling fake or pushy.  ‍ Her expertise comes from three decades of communication, marketing and leadership experience, including more than a decade of running her own businesses. As a certified mindset coach, she also coaches her clients on the inner-game of success, as well as the practicalities of growing a thriving small business and maintaining a balanced lifestyle. ‍ Originally from the UK, she now supports her global business coaching clients from her home in Switzerland, where she lives with her husband, two daughters and fluffy pup. You can learn more about Melitta's story here. ‍ Connect with Melitta Website        Facebook        Linkedin         Twitter         YouTube     ‍ ‍ Download Your Introvert's Business Growth Playbook ‍ You don't have to choose between growing your business and staying true to yourself.  In this free eBook, you’ll unlock the secret to smoother business growth through strategies designed for introverts and those who want to attract more clients by shouting less, and resonating more. Download Your Introvert's Business Growth Playbook > ‍ ‍ Watch Melitta’s TEDx Talk: An Introvert's Guide to Having Quiet Impact ‍   ‍ You May Also Enjoy... The Power of Speaking YOUR Message Could having Quiet Impact grow your business faster? Improving Your Online Visibility - Traffic plus Conversion How to Create Your SOS Plan – Your Personal Toolkit for Getting Back on Track How to Stop Procrastinating  with GetResultsology ‍ > More Podcast Episodes ‍